British singer/songwriter Sophie Ellis-Bextor has been named as the face of Childs Farm, working to promote the baby and child toiletries brand across social media channels over the next year.
Ellis-Bextor commented 'The Childs Farm range has worked brilliantly for all of my boys over the years. And because the products are inclusive for all skin types, it means I don’t have to switch between different brands to support the littlest one's sensitive skin'.